For founders running real operations
Reliability, recovery and approval boundaries for agent systems that cannot simply disappear after a crash.
See the systems →BUILDER × CLOSER × OPERATOR
I turn operator knowledge into AI systems.
I install and operate AI systems for founders who need the work to keep running after the demo ends. The starting point is a process that already matters, the judgment behind it and a clear owner when something fails.
OPERATOR KNOWLEDGE→AI SYSTEM→PROOF
A system is useful when it finishes the job, shows what it did and leaves the owner in control when the normal path breaks.
TWO PROBLEMS I SOLVE
Reliable agents and better sales decisions.
Choose the operating problem that is already costing you.
For teams that sell through calls
Turn the words from each call into specific feedback instead of coaching from memory.
See the sales tools →WORKING TOOLS
Try the work before trusting the positioning.
Use a working product, install the free call-review skill or inspect the released code.
Forensic Audit — your first call, audited
Your closer says the prospect was not interested. The recording says otherwise. One real call audited end-to-end with exact quotes and a correction plan. $49, delivered in 48h. Spanish-language calls are the sweet spot; English calls accepted.
Inspect build →Closing Code AI
Review sales calls with the actual conversation in front of you, then turn the findings into clearer coaching and team direction.
Inspect build →QC 4.1 Light
Install it in your AI agent, paste one sales-call transcript and get evidence-backed mistakes, corrections and a replay plan.
Inspect build →Open-source projects
Inspect the tools and documentation I have released for people who want to understand how the work is built.
Inspect build →RECENT NOTES
Notes from the work.
Clear explanations of systems, operating decisions and the limits that matter to the person using them.
OPERATIONS
What does a managed Hermes Agent setup include?
A managed Hermes Agent setup should deliver a working workflow, configured tools, bounded permissions, representative tests, recovery paths, and a handover you can inspect.
Read note →OPERATIONS
Why AI agent costs spiral out of control after deployment
AI agent costs rise when long context, repeated reasoning, tool calls and retries multiply inside each task. Control the cost per completed outcome, not just the token price.
Read note →OPERATIONS
How should an AI agent preserve state across restarts?
An AI agent should persist conversation memory, execution state, and business records outside the running process so it can resume safely after a restart.
Read note →VENTAS
Sales Call Review Checklist for Small Teams: What an Owner Should Listen For
A practical checklist for owners who audit their closer team's calls: what to review, what signals matter, and how to turn one call into a coaching decision.
Read note →OPERATIONS
What should a monthly managed AI agent service include?
A monthly managed AI agent service should cover operation, monitoring, controlled changes, incident response, reporting, and a clear ownership boundary.
Read note →SALES_INTELLIGENCE
How to Tell If Your Salesperson Is Lying About Lost Deals
Do not judge a salesperson's loss explanation by confidence. Compare the CRM record with the recorded call, buyer commitments, follow-up activity, and repeated patterns across deals.
Read note →SALES_INTELLIGENCE
How to audit recorded sales calls without turning review into opinion
Audit recorded sales calls with a short scorecard, timestamped evidence, and a decision that separates closer execution from process and offer problems.
Read note →OPERATIONS
What does a done-for-you AI agent installation include?
A done-for-you AI agent installation should include workflow discovery, tool connections, permissions, testing, deployment, monitoring, documentation, and a clear operating boundary.
Read note →SALES_INTELLIGENCE
How to evaluate a high-ticket salesperson without blaming the wrong problem
Evaluate a high-ticket salesperson with comparable results, call evidence, CRM follow-through, and a clear decision to correct the system, train, or replace.
Read note →SALES_INTELLIGENCE
How to use AI sales training for high-ticket closing
Use AI sales training to practice specific high-ticket closing behaviors, then verify the change on real calls instead of buying another content library.
Read note →SALES_INTELLIGENCE
What are the best AI tools for sales teams in Latin America?
The best AI sales stack for Latin America starts with the workflow: WhatsApp engagement, call evidence, bounded execution, and governance, not a generic leaderboard.
Read note →SALES_INTELLIGENCE
How to coach closers with call evidence instead of opinions
Coach closers from recorded call evidence: find the exact breakdown, isolate one skill, practice it, and verify the change on the next call.
Read note →OPERATIONS
Self-hosted AI agent vs. managed service: which should you choose?
Choose a self-hosted AI agent when control justifies owning the operations. Choose a managed service when reliable execution matters more than running the infrastructure yourself.
Read note →AI SYSTEMS
What is the best AI system for a business owner without technical staff?
Choose an AI system without an internal technical team by testing workflow fit, owner control, approvals, privacy, evaluation, and long-term maintainability.
Read note →OPERATIONS
How to turn a business process into an AI agent without automating the wrong work
Turn a real business process into an AI agent by mapping decisions, separating fixed steps from judgment, setting approval boundaries, and testing outcomes before release.
Read note →OPERATIONS
AI employee vs. hiring a contractor: what should a small business choose?
Compare an AI agent with an independent contractor by task shape, judgment, accountability, control, cost, and risk before deciding where each one belongs.
Read note →OPERATIONS
How much does an AI agent installation cost?
A business AI agent installation can range from a small paid pilot to a six-figure custom system. Scope the workflow, integrations, controls, testing, and ongoing operation before trusting any quote.
Read note →OPERATIONS
How to choose a business process for an AI agent
Choose a process with repeatable value, documented judgment, usable inputs, bounded actions, and a clear acceptance test. Start narrow enough to supervise before you automate more.
Read note →OPERATIONS
Why AI model routing matters more than picking the best model
AI model routing assigns each step of a business workflow to a model that meets its quality, speed, cost, and control requirements instead of forcing one model to do everything.
Read note →HERMES OPERATIONS
What happens when your AI agent crashes mid-task
Without durable execution boundaries, an agent crash means lost state, duplicated side effects, and work that cannot resume. Here is how to design agent infrastructure that survives failures.
Read note →